Dollar Shave Club, Harry's, Trendy Butler. Just a handful of e-commerce brands aiming to cater to men in their 20s and 30s, somewhat collectively known as "millennials." (Have you heard of them?)
These wildly popular startups have launched in the last decade with the promise to provide a blueprint for how to look, how to cook, how to drink, and just plainly how to be cool in the current moment.
But while those companies might all sell one kind of product or fall within one vertical, a New York City-based startup is looking to be a one-stop online shop for men who fit this profile—or at least, those who want to fit this profile.
Bespoke Post—which boasts to sell "curated goods and guidance for the modern man"—recently announced in an exclusive to Fortune that it is launching a wine club for millennial men.
If that has your head spinning with questions swirling, simmer down and read more on Fortune.com.
Image: Bespoke Post